Co-create Value-based Solutions.
We work differently. We work collaboratively. We obsess over getting the fundamentals of entrepreneurship and business components right.
We care about what we bring into the market. For each entrepreneurial project, we take it personally and use our own methodology and frameworks to deliver value.
We push hypotheses all the way, from market needs to earning assets. In the end, attaining Entrepreneurial Economic Freedom is the impact we seek.
OUR ENTREPRENEURIAL VISION
EQUITABLE ECONOMIC FREEDOM for EMERGING ENTREPRENEURS_
We firmly believe that entrepreneurship can be the inherent competitive advantage for emerging economies in Africa, providing a sustainable solution to escape systemic poverty for generations to come.
OUR ENTREPRENEURIAL MISSION
To systemize Entrepreneurial Possibilities_
We help co-create Entrepreneurial Economic Freedom by systemizing the process of starting, building, and scaling Profitable Ideas™.
WHO WE ARE
Designer of Businesses.
To unlock African markets, IDEÁRIO was founded by Alfredo Cuanda in 2014, with a focus on resilient innovation, segment obsession, and ecosystem integration.
As a business design company, IDEÁRIO leverages its 9 years of entrepreneurial exploration in African markets and 15y of consulting to create a mature and effective approach to entrepreneurship.
By applying entrepreneurial strategy, business, and branding design principles, IDEÁRIO delivers Profitable Ideas™ and focuses on building fewer but more sustainable businesses.
Guided by Principles
We follow a set of guiding principles throughout all our consulting projects.
Provide a tangible contribution to help customers achieve own desired outcomes.
Provide consistent experience by delivering promissess audiences would pay for.
Provide a space for contrarian entrepreneurial ideas to grow into profitable assets.
Provide solutions that solve real issues for communities, clients, and customers in need.
© 2014 – 2023 Ideário˙ • Profitable Ideas™